The Algorand Foundation appointed a former WhatsApp executive as its CMO.

The Algorand Foundation has announced the appointment of Jessica Sai Chen as its new Chief Marketing Officer. Chen, a marketing veteran, has previously worked with WhatsApp, Nike and Apple.

Despite the current crypto market downturn, Web3 projects continue to build their ecosystem. Forward thinking initiatives Which will put them in a position to make the most of it. Next bull run.

In the latest development, The Algorand FoundationThe team dedicated to growing the Algorand ecosystem has appointed Jessica Sai Chen as the project’s Chief Marketing Officer (CMO) effective January 17.

To releaseseChen will leverage the wealth of experience gained during her 15-year tenure at various top brands, including WhatsAppNike, and Apple, to bring Algorund global recognition and mainstream blockchain networks.

Commenting on his appointment, Chen reiterated his overall commitment Web 3 Space, along with the professionalism of the Algorand team, made joining the project a juicy option for:

“While the last two cycles were about first-generation blockchains, this next cycle will be about Algorand. I look forward to advancing the global recognition of the Algorand ecosystem, benefiting millions, if not billions, of people. took.”

Jessica Tsai Chen, Algorand’s new CMO

Chen’s appointment is the latest in a string of high-profile hires by the Algorund team in recent months. As Reported By crypto.news Last November, the energy-efficient blockchain tapped Blockchain.com’s former head of partnerships, Min Wei, to serve as its global head of ecosystem growth.

At press time, Algorand’s native cryptocurrency, ALGO, is trading around $0.2367, with a market cap of $1.70 billion, according to CoinMarketCap.

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